11 years strong - what a crazy feat! Whenever I think about how far Project Vanity has come, my heart swells with pride and joy. I’ve been a PV reader since 2012 and a writer since 2016. I’ve seen firsthand how much the content has evolved and how big the community has grown. I feel very grateful that I found this space that Liz built on the internet many moons ago. Project Vanity to me has always been a fun, safe space to celebrate beauty with smart and passionate women.Read More
You guys might know that I started Project Vanity while I was still in college. It was a simple review blog featuring the best makeup that my public school allowance can buy - i.e. not much! I was a different person back then, being utterly self-conscious and secretly ashamed that I looked like the way I did. Now, I am myself. I run a pretty good business with an amazing team, living a dream that didn’t even cross my mind whenever I thought about my future, 11 years ago.Read More
My earliest memory of Project Vanity was writing one or two paragraphs on how why I started a beauty blog. This was in 2008. I put it up on a platform that no longer exists (unfortunately) and I remember feeling a bit ashamed about it back then. I know, why would I? It's just that I've always felt I was too, well, smart to like makeup. Why should I care about what I look like when there are other important things in life?
Then I spent the next ten years figuring that out. I learned that makeup (and beauty products in general) isn't just about outward beauty, but also a shield, sometimes, or a sword. It can also be used as a way to express ourselves. It can also be a serious hobby or even a professional pursuit, if we're passionate enough about it. Makeup empowers us to speak out, without words, even if it only involves red lipstick. It inspires us to literally be more by arming ourselves with confidence on days when it's absent.Read More
Beauty for me is more than just about vanity or discovering new products. It's also about community, because there's nothing more beautiful than women coming together to share their prettifying secrets! That's why when Belle de Jour CEO Darlyn Ty floated the idea of co-presenting an event last year, I knew we had to do it.Read More
If I can summarize my 2017 in one word, it would be courage. This is the year that the Project Vanity Team and I went out of my comfort zone (such as it were) to go for new things we had never considered before. Project Vanity is more than a blog, as I like to say - it's a community this year more than ever, with the birth of the Project Vanity Community Page on FB and regular live videos that also tie with in-store exclusives and events!Read More
Eye makeup is probably my favorite part in my routine. The endless color combinations and creating that perfect brow never fails to excite me, so I've spent most of my adult life trying out every look I can think of. I've written dozens of posts and tutorials on it; I've held so many workshops to teach what I've learned through the years! I'm excited to announce that I have a new class, this time with pro brand INGLOT. This is happening in SM Megamall on October 22, 1-3PM! (SIGN UP PAGE HERE)Read More