A Lipstick Affair: Estée Lauder's Pure Color Lipstick Launch

I’ve got something colorful for you guys today! If you're on the hunt for a lipstick that brings out the bold, vibrant, and confident side of you, then this launch is for you! Recently, Estée Lauder's introduced their revamped lipstick line - the Pure Color Lipstick (P1,950), and let me tell you, it's such a pretty tube of color.

Picture this: a room filled with the city's fashion-forward crowd, all eager to witness the unveiling of this new cosmetic gem. The venue, White Space Manila, transformed into a paradise of red and black ensembles, as celebrities, makeup artists, influencers, and beauty queens mingled, eager to see what this lipstick had in store for them.

Hosted by the ever-charming Nicole Andersson, the launch was nothing short of a star-studded affair. From Rhian Ramos to Katarina Rodriguez, the party was graced with the presence of some of the most influential names in the industry.

What sets this lipstick apart is its innovative Moisture Lock Complex. Enriched with naturally-derived ingredients, this formulation keeps our lips protected and pampered throughout the day. Red Raspberry Seed Oil, Meadowfoam Seed Oil, and Apricot Seed Oil combine forces to condition and nourish our lips, while the marine plant Salicornia Herbacea locks in moisture, leaving our pouts plump and hydrated.

During the event, there was a color analysis session, where experts Ginny Villegas and Ingrid Nieto-Pagulayan walked guests through a journey of discovering the colors that best complement their skin tone. It was like a personalized guide to lipstick heaven, and guests couldn't be more grateful for the newfound knowledge.

Now, let's talk about the shades. From sultry nudes to statement-making reds and everything in between, each hue possesses the power to turn heads and exude confidence with every swipe. And the best part? It promises to stay put for up to 10 hours, resisting creasing, feathering, and flaking - perfect for those long days when you need your lipstick to be your trusty sidekick.

And can we just take a moment to appreciate the elegant packaging? The new fluted lipstick bullet pays homage to the iconic Estée Lauder lipsticks from the 1960s, adding a touch of classic sophistication to our beauty routines. The golden case, with its signature weighted, pillowed square silhouette and the iconic metallic close cap, gives a sense of luxury every time we pull it out of our purse.

If you're wondering where to get your hands on this treasure, fear not! Estée Lauder Pure Color Lipstick is available at all Estée Lauder counters nationwide and online at their Official Lazada Flagship Store. At P1,950, it's a luxury purchase, but quite nice if you love lipsticks.

So, if you're ready to play with a new color, try out the Estée Lauder Pure Color Lipstick. It's a celebration of beauty, individuality, and self-expression, all wrapped up in a luxurious bullet of endless possibilities. Trust me, this lipstick will paint the town red and leave a trail of radiance wherever you go!

Liz Lanuzo

Founder & Editor-in-Chief

I eat makeup for breakfast, lunch, dinner, and dessert.

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