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What's In The Bag: Nelly See, CEO of Pinkbox

Nelly See, the owner of Pinkbox, is one of the most kikay women I know. She's a mother of five and extremely busy with running her own successful business, but that doesn't stop her from always looking her best. She's up to date with the latest makeup releases, and since she's so well-traveled, her makeup kit is stocked with finds from abroad!

We had an hour to kill before a party (Joey Samson's 10th anniversary!), so I decided to snap pics of what's inside her clutch for that evening.

BCBG Max Azria clutch, a find from Thailand. This is a classy piece that can be toted from day to night!

Ms Nelly's beauty routine is about focusing on great skin and minimal makeup. She also takes time to style her hair, as it's definitely one of her best assets! Yes, she blowdries her own hair! For special occasions though, she prefers to have her favorite hair dresser to come over and do her locks. 

Her skincare comprises mostly of Japanese brands like Kanebo and Shu Uemura. Her makeup also leans towards Asian brands, but she does love Benefit! Okay I'll stop rambling now. Here's what's inside Ms Nelly's clutch!

NYX Soft Matte Lip Cream in Addis Ababa (hot pink) and Milan (nude), Benefit Fake Up Concealer, Cle De Peau Powder Foundation (high-end Japanese brand under Shiseido), and Heroine Make Mascara

Of course, one musn't forget the oil blotting sheets!

I've seen Heroine Make all over Japan and Hong Kong. I found the anime images cute, but they weren't my style. How I wish I got something from the brand though! Ms Nelly swears by this mascara - she says it makes her lashes super volumized, and it doesn't smear. I'm definitely keeping an eye out for this one next time I travel.

So there you go, hope you enjoyed taking a peek inside Ms Nelly's bag! ^_^ Let me know if this is something you'd like to see more of - my other fave beauty bloggers, Carina and Eula, have been doing this for a while now. I thought it was a swell idea.

Do let me know what you think, thanks!

Etude House Bling in the Sea Nail Polish

Reader Question: Makeup pet peeves