How to apply mascara

It's funny, but the first couple of years that I started wearing makeup, I rarely put mascara on. I thought it was an uneccessary part of my routine; why bother working on my lashes when an eyeliner could already give the illusion of a thick fringe? But I was wrong. Mascaras ARE important if you want your eyes to look more fresh and awake. There really is a difference!

Benefit They're Real Mascara 

I used to just swipe my mascara upwards a couple of times and called it a day. I mean, how complicated should it be? Put goop, exeunt. However, I've learned a few tricks along the way to maximize any mascara! It doesn't matter if you're using something cheapo or expensive. Use it the right way and you can get fab lashes each time.

Here goes!

Step 1: Curl. Curl your lashes, starting at the base then crimping it upwards, tilting the curler as you go. It's important to curl your lashes before mascara to get them to stay that way all day.

Step 2: Volumize. Deposit most of the mascara at the base of your lashes. You can do this by sort of wriggling the mascara wand in a zig zag motion. This should anchor the curl of the lashes so they won't droop. It's more natural to have thicker lashes at the base than at the tips, too! Make sure there are no gaps.

You can do a bit of tightlining on your upper waterline by touching the wand there, carefully creating a line.

Step 3: Lengthen.  Once you're done depositing the mascara on the base, it's time to use the remainder of the product to extend your lashes. You should move fast here to avoid clumps and make sure that the tips are thinner for more natural-looking lashes. Just stroke upwards quickly until your mascara can't go higher. Think of it as teasing/coaxing your lashes!

Step 4: Go for drama. Point your mascara wand like so and apply the product from base to tip. This trick allows you to separate your lashes and coat them even more thickly. You'll also be able to arrange them in soft triangular shapes, like falsies, if you wish.

And that's it. :) If you want more dramatic lashes then just apply one or two coats again using the same technique. I won't recommend using three coats of mascara though - that might look too goopy already. As with all makeup, mascara should not distract too much from our personal beauty. 

Hope this helps! Let me know if you have questions or more tips to share.