Benefit Hello Flawless Oxygen Wow foundation: Initial review

There's a lot of buzz surrounding a new foundation, the one called the Benefit Hello Flawless Oxygen Wow Brightening Makeup ($34/ P1,900 locally). It sounds like the foundation to beat! It promises to feel like tinted moisturizer but with the coverage of foundation. It also has vitamins E and C combined with antioxidants to help brighten skin.

I just got mine yesterday after my meet-and-greet with Maggie and Annie, and I am so excited to use this in the next few days! It's not even out in the US yet, and in the Philippines, the target release is April.

What do I think about it? I was wowed the first time I used it, that's what! It has coverage but it lets my skin peek through. It doesn't look and feel like makeup at all, due to its very light, watery texture.

You better see it to believe it!

The shade I'm using, Petal, is two shades lighter than my actual skintone. However it seems to adjust to my coloring, so it hardly looks like I'm wearing the wrong shade! I didn't set it with powder so you can see the full effect; I did use a concealer to cover my marks though.

My initial impressions of the Benefit Hello Flawless Oxygen Wow foundation, to summarize:

  • Light, easy to spread texture.
  • Feels like nothing at all, as if my skin can breathe.
  • Looks super natural.
  • Shade somehow adjusts to my skin.
  • A little over half a pump is enough for my whole face.

It's coming out locally this April for P1,900. :) Let me know your thoughts please!

PS Follow Benefit Philippines for updates.