Awesome find: In2It Waterproof Gel Eyeliner
Friday, March 18, 2011 at 9:29AM I rarely buy makeup at this point in my beauty blogging career. Aside from the review products I get for this site, I also have this (stupid) belief that I've found the bestest best makeup I can possibly use for my face. My mind is already fixated on NARS for blushes and foundation, MAC or Urban Decay for eyeliners and eyeshadows, L'Oreal or Majolica Majorca for mascaras. But who am I kidding! There are so many other great finds out there, and like Bianca Valerio said (met her yesterday! Starstruck!), you don't really need to spend a lot to be beautiful.
But let me clear that up. There are certain expensive brands I like, and I like them because I can rely on them. If I run out and if I can afford them, I don't see why I shouldn't buy again. It's that simple. Buy what works if you can afford it - quality, not cost, should be the issue.

So. One thing that works amazingly well is the In2It Waterproof Gel Eyeliner. The quality is similar to Urban Decay and MAC and better yet, it only costs P380! That's a steal considering how good this eyeliner is.

What I love about the product
- Goes on like butter! It's like applying the Urban Decay 24/7 liners or even the MAC Fluidline. Swear.
- Waterproof. Doesn't smudge.
- Dries quickly, as a liquid eyeliner would.
- The color I got, Aztec Gold, is a gorgeous warm gold shade. It's very flattering on my eyes. I sometimes even use it as an impromptu cream eyeshadow on my lid! It's that creamy.


- Nicely packaged, doesn't feel cheap.
- Easy to sharpen. The black rubbery wood (?) gives easily.
- You get a lot of product for the price. It's only P380 in Watsons.
What I don't like
- Uhm. I had to think hard about this so I can say something here. What I don't like about this product? Nothing. It's perfect.

Ran it under water, then rubbed it. You can see some teeny parts rubbed off, but the liner stayed true.
Recommendations
If you've always wanted to try MAC or UD but you don't want to spend, the In2It Waterproof Gel Eyeliner is a close substitute. It has the same quality as these expensive brands without the price tag. I highly recommend this!
Verdict
I got Aztec Gold because I was looking for colored liner at that time. This In2It liner was the best in the drugstore beauty aisles - not once did I regret buying it. I don't like using it as an upper lid eyeliner per se; it doesn't look much from afar because the gold doesn't stand out on my skin. I use it mostly as an eyeliner for my waterline or as a cream eyeshadow. So far though, my favorite way to use it is to line it on top of a brown eyeliner like the UD 24/7 in Bourbon. Love the effect. I'll show you some time!


Tried this yet? What do you think?





Reader Comments (21)
gooold ^_^ does it smudge?
wow! this looks promising! i should try this asap!
I use that! Well, the black one at least. Haha And I totally agree :) I really can't say anything I don't like about it! After a long day at work, I go home, look at my tired face in the mirror and see that my eyeliner didn't budge :D :D
I have to try using that color as a cream eyeshadow sometime!
Can't wait for the photos :D
where can i buy this product?..i wanna try it asap:)
Good thing I will be home tomorrow so I could check it out at SM near our place ;) ...very soon!
Can it be a substitute for liquid eyeliners for the upper lid? Is there a black one? Thanks!
Sold! :-)
Thanks for sharing, Ms. Liz! I will try this soon... ^__^
It looks promising!!! ^__^
Wow thanks for this review! Gotta check this one out :)
Will definitely try this out! Would you recommend the Gold liner for chinita eyes to make it bigger? :)
what colors does it come with? would they have a white or charcoal black one? :) great review
@rhain it smudges a teeny tiny bit. but not worth a comment na kasi given na yun.
@nicole super sulit! try mo. ;) wonder if they have other colorful shades.
@nona yay! hope you like it.
@ann i think there's a black shade. although it can't substitute for liquid liners - at the end of the day, iba pa rin yung formula at yung effect. liquid liners are more precise.
@burning skies hmm..pwede! it can bring out your eyes. :D try mo rin on the waterline to make your eyes look bigger.
@alice that i dont know! havent checked yet. but i do know there's black.
Thanks for the review liz! Was eyeing this last month, but havent gotten around to purchasing one :)
Yaay finally a review about it =)) I saw this product on the mall last time but i was kinda hesitant to buy it. But I guess I shouldn't worry na, you said it is perfect, so I guess it really is. Will buy this na <3 Thanks!
interesting. i might give this a try when my current liquid liner runs out.
i absolutely love this eyeliner! i usually buy urban decay's 24/7 liner, but i find that this smudges less and is more pigmented! not to mention, WAAAY more affordable. it's an amazing find :)
you should try the other colors! they're all amazing :D
Nice! Thank you for sharing this! I was just wondering, is this also safe to use on the eyes' water line? It's where I always apply eyeliner :)
I am in love with this :) I have it in black :) This is really the best eyeliner ever ♥
I went to Rockwell the other day and checked out PCX. I saw this product and I was about to buy it but I wanted to wait for your review.
Will definitely go back this weekend and buy one :)
Thanks for the wonderful review :)
tried this..it really glides like butter! i got one in dark brown. :)
have you tried it on your waterline? i'm still in search of an eyeliner that wouldn't budge be it tightlining or waterlining...