In2It Waterproof Eyebrow Color Review
Wednesday, January 6, 2010 at 11:44AM I got my first ever eyebrow powder from In2It almost two years ago. It has served me well throughout the years, so well that I never found the need to buy a high-end substitute. Like all good things though, our relationship must end. The thing is only held together by tape while the tiny brush has long been lost. What’s impressive though is that I after daily use I never even hit pan!
This item which was P250 back then is now phased out. In2It has introduced a new eyebrow kit that has three shades, a mirror, and a brush so of course I need to get it.
Only P300 pesos, this kit is definitely a must-have. The packaging is elegant and has some heft to it, which keeps the whole thing from feeling cheap. The flowers printed on the powder is a nice, thoughtful touch.
What I love about it:
- The three shades are perfect for me. The caramel shade is best for days when you just want to fill up your brows for a natural look, the brown (which I prefer) is for more defined, natural brows while the gray is for strong eyebrows. If you want the brown to be lighter, just mix it with the caramel shade.
- The colors are not too pigmented, which is best for shading brows. You don’t want to have scary eyebrows with just one swipe right? This is why I don’t use plain eyeshadows for filling in my brows - it’s hard to control the pigmentation.
- I love the texture of the powder! It’s silky and not chalky at all. Its easy to spread and blend.
- Staying power is pretty awesome. I never have to re-apply.
- The tiny brush is stiff, which I like. The angled tip is great for shaping and filling in brows.
- It has a mirror! You can use this on-the-go with minimal fuss.
- Multi-purpose. My old kit has saved me countless of times before, when I forgot to wear or bring my eyeshadows. The gray shade can be used for lining eyes (tip: use it wet) too.
- It will last you a loooong time since a little goes a long way. My old kit is a testament to this!
What I don’t like about this:
- Absolutely nothing. It’s perfect!
If you’re looking for an eyebrow kit that’s hassle-free and dependable, I highly recommend this. I’ve been a loyal fan of the In2It brow powder for years since it never failed me. Must have!










Reader Comments (5)
I've been looking for this ever since I read your post. It's sold out EVERYWHERE! :( (P.S. I live in QC. Hehe.)
Thanks for the tip. I'm a brow powder virgin and am looking to switch to it from pencils soon. :)
the best...after reading this i hauled during the sale at SM....tip from the sales lady....dip it in every shade one time for a more natural look and color.....1.2.3 then shade :)
listed! i think this is a total must have, after watching your vlog, i guess i have to purchase at least this one, though i cant get the shu.. at least have this diba.. I'll make it work.. :)
i thought na it's so expensive before kasi 300 tapos ang konti lang, but you've mentioned na super tagal mo na ginagamit and you haven't hit the pan.. so good investment nga ito.. must try.:)
thanks for the tip!
This was the 1st product I've bought out of reading your blog Liz. I fell in love with the review so I asked my friends for second opinion before buying but still I end up buying it. I'm using this for almost 2 months already(I use it everyday and I'm not even half-way of the product) and this is definitely my favorite make up product so far. (I don't have a huge and complete collection of make up but recently I've becoming more vain and wiser to invest on products that's really good) Sometimes, i use it as an eyeshadow for emergency cases haha. I'm happy about this product because it contours my eyebrow naturally especially the brown shade. It matches my brown hair very well ^^ again, I'm always happy on consulting your reviews first before buying a product. Thanks Liz! ^^