A product's packaging is important to the overall experience of using that product. It's not just how it actually looks like on you; it's also about how it looks like on your dresser, how it feels like when you hold it in your hands. That's why it's not surprising that people gravitate to good-looking products. The experience of using and keeping something gorgeous is just too good to pass up.
The Milani Illuminating Face Powder in Beauty's Touch (P490 at Digital Traincase) called out to me as soon as I laid eyes on it. I love the rosebud surface of the powder compact! It's too pretty to touch no? The compact itself feels like thick, sturdy plastic with a gold base. Very luxe and chic.
Packaging oohs and ahhs aside, this powder packs a pretty wallop on skin. It has no visible shimmers or glitter but it gives this subtle pinkish glow on my face with only a few swipes.