Even when shopping online, people have different approaches. Some prefer to look at a brand category and check out what’s new from there, while others simply browse the featured products on the home page. The budget-conscious might head straight for the Sales tab, or simply check their carts to see if what they like is on promo.

It’s gonna be May! Well, it’s already May, but that doesn’t mean we can’t start the weekend without a little song and dance, right? There’s loads to celebrate because this week’s beauty roundup has a ton of new-ins, bright and bold colors, and a fantastic way to support a charitable cause with just a lipstick purchase! Find out what Glossier has been working on for years, and why Rihanna is sporting the craziest and brightest eye and lip looks. And if your skin has been damaged by a nasty sunburn, Ouai might just have the perfect solution!