Beauty Roundup: A gorgeous new foundation, NARS’ first ever fragrance, and L’Oreal’s newest face!

If there’s one word to describe this week’s beauty roundup it’s NEW! We’ve got the latest foundation from Kat Von D Beauty (plus the gorgeous face fronting the campaign), NARS’ newest baby to mark 25 years in the industry, and L’Oreal’s newest Oscar winning face. We also have the official release date of Victoria Beckham Beauty, and deets on Lancôme’s quest to further empower women! 

Image via Beauty Packaging

Image via Beauty Packaging

Lots of love for Lancôme

Lancôme USA, along with brand ambassador Zendaya, has partnered with non-profit organization ProLiteracy. In support of the Write Her Future campaign in the US, Lancôme gifted a $100,000 grant to promote literacy among women. The grant will also give women access to Voxy, a personalized language learner where adult students can apply for a free one-year license. We think it’s so fitting that Zendaya was part of the special day as she has been very vocal about empowering people and the power of education. And cheers to Lancôme for supporting real girl power!

Full story on Beauty Packaging 

Image via Beauty Packaging

Image via Beauty Packaging

The perfect portrait

They say to never judge a book by its cover, but we are living for this flawlessly gorgeous packaging from Kat Von D! Set to launch this month, the True Portrait Foundation ($36) is the latest face base from the beauty brand. Featuring a vegan formula and 40 shade options, the liquid to powder foundation provides medium coverage, with a lightweight feel to the skin. It comes in a white matte bottle with a precision tip so you can dispense the exact amount you need. Also, singer Jhené Aiko fronts this glorious campaign! Shop Kat Von D Beauty on Sephora here.

Full story on Latin Times

Image via Fragrantica

Image via Fragrantica

The audacity!

If you ever wondered what 25 years of boldness smelled like, this perfume might just be it! To celebrate their quarter century anniversary, NARS Cosmetics has launched their first ever perfume aptly called Audacious! The perfume, which the brand says is “an abstract study of contrasts, where light meets dark and sensuality meets individuality,” has notes of white frangipani and smoke of incense, with ylang ylang essential oil, sandalwood, and notes from the tiare flower. Created by founder François Nars and famed perfumist Olivia Giacobetti, the perfume retails for $180 and comes in a stunning, clear glass bottle with matte black lid. Shop the NARS Audacious perfume here.

Full story on Fashion Magazine

Image via The Fashion Spot

Image via The Fashion Spot

Et voilà it’s Viola!

It may only be September but there’s already plenty of reason to celebrate! L’Oreal Paris has just announced the latest addition to their growing ambassador family - actress Viola Davis! The Oscar winner now joins fellow artists like Helen Mirren, Celine Dion, Jane Fonda, Eva Longoria, and Camila Cabello as a face for the brand. Specifically, Davis will front the brand’s new Age Perfect Campaign, bringing both her grace and class to the material. We are living for this gorgeous announcement! Congratulations Viola and L’Oreal!

Full story on Allure

Images via Instagram user @victoriabeckhambeauty

Images via Instagram user @victoriabeckhambeauty

Spice up your life

We’ve been waiting waiting since February for updates on Victoria Beckham‘s makeup line launch, and finally have deets! Posh Spice herself teased the arrival of Victoria Beckham Beauty on September 14, and promises to be a company with “clean beauty.” With product sneak peeks posted all over the official Instagram account, we can finally spot some Posh staples like a smoky eyeliner, metallic eyeshadow, and nude lips - making us extra excited to live out our Spice Girl fantasies! Check out Victoria Beckham Beauty here.

Full story on ELLE UK

Header image via Latin Times