In the 36 years that Ever Bilena has been playing and slaying in the local beauty biz, the brand has clearly mastered the fine art of adapting with the times. Far from being relegated to distant memory as your lola’s tukador staple, EB has grown and expanded with several notable sub-brands for makeup and body care, an edgy beauty line for today’s trendsetters, and even a high-profile cosmetics collab with the Queen of All Media.Read More
11 years strong - what a crazy feat! Whenever I think about how far Project Vanity has come, my heart swells with pride and joy. I’ve been a PV reader since 2012 and a writer since 2016. I’ve seen firsthand how much the content has evolved and how big the community has grown. I feel very grateful that I found this space that Liz built on the internet many moons ago. Project Vanity to me has always been a fun, safe space to celebrate beauty with smart and passionate women.Read More
I am currently in Tagaytay for the 3-day Unilever Summit. Yesterday was the first day, and members of the press, social media influencers, vloggers, and bloggers got to know more about the new innovations of Unilever’s different brands. What struck me the most however was the opening program where Dorothy Dee-Ching, Unilever Philippines’ Vice President for Personal Care, talked about how the company aims to be future-fit and purpose-led.Read More
You guys might know that I started Project Vanity while I was still in college. It was a simple review blog featuring the best makeup that my public school allowance can buy - i.e. not much! I was a different person back then, being utterly self-conscious and secretly ashamed that I looked like the way I did. Now, I am myself. I run a pretty good business with an amazing team, living a dream that didn’t even cross my mind whenever I thought about my future, 11 years ago.Read More
What could be more fun than going beauty shopping? Why, shopping with gift certificates, of course! More than getting a straight-up discount, there’s something very satisfying about handing over a bunch of GCs to pay for your purchases. This is the experience that four Luxasia Philippines brands try to recreate with their first ever Beauty Shopping Wonderland in Mega Fashion Hall!Read More
Last November 23rd, Human Nature celebrated their anniversary with a bang at the PICC Banquet Hall. In attendance were hundreds of their employees and advocates. The positive energy was palpable as the husband and wife tandem of Paolo Abrera and Suzi Entrata-Abrera introduced themselves as hosts for the night, as well as long-time supporters of the proudly local brand.Read More
There was a time in my life where I went for a foot spa sesh every two weeks. It was my refuge during a particularly stressful time and in those sessions, I always felt pampered and relaxed. A staple I had then, aside from the insanely bold polish shades, was a pair of slippers from Brazilian brand, Havaianas. The soft slippers with a ton of styles and designs to choose from thrilled the picky twenty-something me and I slowly built a small collection flip-flops.
Slippers are more than just a necessity - a well-chosen pair can also showcase your personal style! Havaianas celebrates this with the annual Make Your Own Havaianas (MYOH). Here’s a peek at my #MYOH2018 experience!Read More
When direct selling in the Philippines is mentioned, Natasha is one of the top brands that comes to mind. From its humble beginnings as a mall boutique, the brand has evolved by transforming its business into a powerhouse that now has an extensive reach overseas. Making it to 25 years is no small feat for any endeavor, so to celebrate its ongoing success, Natasha celebrated its silver anniversary with a concert at the Smart Araneta Coliseum last August 25. “Natasha 25 Tayo! Ikaw Ang Star!” featured celebrity endorsers, fashion shows, and a major announcement that looks to take the company into an exciting new direction!Read More
Stress is a daily experience for most of us. The expectations and work load at school, work, and even at home can get so out of hand. Even just getting around from place to place causes so much anxiety because of traffic and limited transportation options!
How do you deal with it? I personally find that doing little things for myself keeps me from going bonkers from all the pressure. Sure, I love caring for my family, accomplishing work goals, and making my writing deadlines at Project Vanity (I love you, Den) but I still crave a little time alone to myself regularly, doing something I like just for me, you know?Read More
While one can reasonably expect for a homegrown brand to celebrate its roots, it's quite a statement for a global powerhouse to fête the Filipino! Last month, Kiehl’s commemorated National Independence Day with a pop-up store at the SM Mall of Asia Atrium. The theme was ‘Kiehl’s Loves the Philippines,’ during which they showed an exhibit of the brand’s history as well as interactive stations that celebrate Filipino cultural icons.Read More
I had a lot of not-so-positive misconceptions about going to the Chinese mainland for the first time last month. I thought it was going to be dirty, noisy, and full of rude people, but that was certainly not the case! I found Shanghai to be a beautiful city that was as mighty as it was poetic. I loved the food, the painfully fashionable Chinese wandering the streets, and the amazing architecture. The Bund, a waterfront area facing the Huangpu River and looking out to the Lujiazui skyline, is a sight to see at night. I wasn't able to explore the city very long but one thing is for sure: I will definitely visit Shanghai again!Read More
I started reading Project Vanity roughly two years ago. At the time, I wasn't an active subscriber - I would only drop by the site every so often but what really hooked me in was the Project Vanity Facebook page and community. The community posts were interesting and engaging, and I enjoyed Liz's GRWM vids. Occasionally, I would open the links to articles shared from the PV website, but it was only a year or so ago that I found myself opening it habitually.Read More
The BDJ Beauty Bootcamp has been a much-anticipated annual event for kikays to discover new brands, deepen their beauty knowledge, shop exclusive deals, and meetup with fellow Bellas. This year was extra special to us as Project Vanity co-presented the event with Belle de Jour, and it was a Sunday packed with fun activities at the Glorietta Activity Center. If you weren't able to make it and wonder what you missed, here’s a recap of what went down.Read More
My earliest memory of Project Vanity was writing one or two paragraphs on how why I started a beauty blog. This was in 2008. I put it up on a platform that no longer exists (unfortunately) and I remember feeling a bit ashamed about it back then. I know, why would I? It's just that I've always felt I was too, well, smart to like makeup. Why should I care about what I look like when there are other important things in life?
Then I spent the next ten years figuring that out. I learned that makeup (and beauty products in general) isn't just about outward beauty, but also a shield, sometimes, or a sword. It can also be used as a way to express ourselves. It can also be a serious hobby or even a professional pursuit, if we're passionate enough about it. Makeup empowers us to speak out, without words, even if it only involves red lipstick. It inspires us to literally be more by arming ourselves with confidence on days when it's absent.Read More
“YASSS, QUEEN!” is such a liberally used expression of admiration at this point, but there are a select few people who just own the title and can't be called anything less. It’s partly in the way they carry themselves, with unapologetic confidence and grace, and how they command the room with the sheer magnitude of their presence. You know who I’m talking about: breathing the same air as Beyonce, Gal Gadot, or RuPaul would leave me stunned and speechless. Whether you're a fan or not, it's hard not to feel the same way with Kris Aquino, who has the poise worthy of a true royal. After all, she's Queen of All Media!Read More
Beauty for me is more than just about vanity or discovering new products. It's also about community, because there's nothing more beautiful than women coming together to share their prettifying secrets! That's why when Belle de Jour CEO Darlyn Ty floated the idea of co-presenting an event last year, I knew we had to do it.Read More
Is it just me or did January fly by so fast? One minute we’re celebrating the new year, the next we’re nearly at the end of the first month! I feel like the ink hasn’t even dried on our resolutions list, yet here we are. How have you been sticking to yours? Whether you chose to do a full beauty overhaul or just have a few improvements in mind, Watsons reminds us to celebrate the 2018 version of ourselves - this year’s Happy New You!Read More
If I can summarize my 2017 in one word, it would be courage. This is the year that the Project Vanity Team and I went out of my comfort zone (such as it were) to go for new things we had never considered before. Project Vanity is more than a blog, as I like to say - it's a community this year more than ever, with the birth of the Project Vanity Community Page on FB and regular live videos that also tie with in-store exclusives and events!Read More
There are many exciting innovations in skincare today to the point that you can see an immediate effect overnight. This is why it's easy to pass over heritage brands like Cetaphil but I would like to argue the opposite: Cetaphil is, in fact, more relevant than ever for us skincare junkies. It has stood the test of time for 70 years because it's more than just your average skincare line. Cetaphil's philosophy centers around therapeutic skincare - skincare that is formulated specifically for people with compromised skin.Read More
Despite having known it for a while now, I still can't get over how Kanebo is over a hundred years old! Our editor Liz has even toured the Kanebo and Kao Museum, which traces the brand's history to its roots as a textile production company in 1887! The secret to the Japanese heritage brand's longevity lies in its ability to combine traditions that are known to work and trends that excite. For autumn of 2017, Kanebo is releasing a huge collection in the Philippines once more. And what's extra exciting is that it will beef up the local selection, as they only entered the Philippines in 2011!Read More