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Liz Who?


My name is Liz and I blog as a hobby. I like all things bright and beautiful!

Email me at liz [at]

Disclosure: Most of the products I review here are press samples unless stated otherwise. FYI!




Fashion & Beauty - Top Blogs Philippines

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Reader question: Online makeup shopping

Hi Liz, I just want to ask you about online shopping. My dilemma is I love to shop for make up online because it's easy and tempting but sometimes I receive make up that has foul smell and I realized maybe old stocks na yung nareceive ko. Kahit trusted seller shop naka-receive pa rin ako ng old stock as in may liquid part na yung lipgloss. We don't know kung properly stored ba yung mga products or gaano na katagal sa place nila yung products so I would like to ask if you can recommend any online shops for make up? Thanks! - Chiena

The first time I bought makeup online was in eBay. I ordered this palette from Rustan's for a really good deal, I think it was P300? I was so excited to get it! And yes, I also bought it from a trusted seller. Imagine my disappointment when the eyeshadows were as hard as plastic and the lipsticks were this weird greasy stuff. It was a horrible waste of my student's allowance, to say the least.

Since then I prefer to buy makeup mostly offline and only in select stores online. Here are some tips on how to screen online makeup stores!

1. Research on the product you intend to buy. When was it released exactly? Find the earlist blog post about it online so you can make a reasonable guess. As a rule, you shouldn't buy any beauty product older than two years. Yes, even if it's sealed. They may not be expired yet when you open them but the formula may spoil fast anyway. So that Urban Decay limited edition palette released in 2009? Not a wise buy.

Products that are part of the permanent line are a little trickier. You can ask the store owner what the expiration date is. You can also check if there is any change in the packaging, and when it happened.

The NYX Lips Lipstick were from three or four years ago. They are now discountinued. Oddly enough, there are still some people who sell it.

2. Monitor how often the store comes out with new products or fresh stocks. If a store has something new at least twice a month, you can bet that their products are moving. No old stuff left behind.

3. Go for stores that are handled by owners who take their business seriously. I check their track record and the customer feedback. A quick scan of their Facebook page can tell you a lot!

And those are my simple tips. :) My favorite online store is Digital Traincase. I don't buy makeup often, to be honest, but my past few purchases online have been from that store. It has the hottest products in the international scene, for a really reasonable price to boot. As a matter of fact I just reserved the Bioderma Sensibio at the store an hour ago. That's an awesome makeup remover btw! 

MakeupHOLICS is an active newcomer. The store focuses more on MeMeMe and Beauty UK makeup, and always has something new in from those brands. 

So there you go, Chiena! Girls, can you share your favorite online makeup stores and shopping tips? Would love to know where you buy your stash!

Reader Comments (15)

I'm always wary of buying makeup from eBay. It's obvious that even if in the description it says "brand new, sealed", they're old stock. I trust Sol from Digital Traincase and pre-order shops like NYXWholesalePH to make sure I get the newest stocks.

October 10, 2012 | Unregistered CommenterNina

I have the exact same dilemma too not only from eBay but also other online shops in the internet such as that found in Multiply. Sometimes when we want to to be more affordable than that found in the mall, we get hooked on the "affordable, too good to be true" price given by the online sellers. Be careful because not only you can get ripped off it might even go as far as being scammed too if you purchase from a shady seller. Like Ms. Liz said earlier in her post, it all comes down to research. Been buying my makeups too from Digital Traincase and I haven't had a problem with any of my purchases from Ms. Sol either.

October 10, 2012 | Unregistered CommenterMsHabibi

I think itd better to pre order just to make sure stocks are new. Yes I do research the seller too, bloggers usually include the detail (link) of the seller where they got the item from. I do trust Sol of Digital Traincase since she always bring in the good stuff and she has good street cred too. I know MakeupHOLICS is a trusted brand by bloggers since most of the MeMeMe and Beauty UK products that bloggers reviewed are from them. In any case you can also visit their booths if there are bazaars available, that way you can swatch and "experience" the product physically before you buy them.

Great article Liz, thanks for the tips :)

October 10, 2012 | Unregistered CommenterJaja

If mineral make up is your thing, you can also try ellana minerals. They can send u free samples of their foundation, concealer, blush, and finishing powder. That way, you can try their product before actually purchasing it.

October 10, 2012 | Unregistered CommenterLian

Ebay buyer here.
I find it more safe in ebay actually because ebay regulates it(like when you make an account, someone from ebay is really going to call you to confirm your account, and feedback ratings is necessary when buying).
First things first, message the buyer if interested.
You can ask the common questions like, Is it Fake? How long has it been with you? Is it sealed?
They will all honestly answer (based from experience).
If it's fake, they answer "Singapore Authentic". That's your cue that the item is fake.
If it's swatched once or twice or half used, they will all indicate it.

But one must remember, do not haggle in ebay. Sellers don't like haggling. Everything is last price unless they go on clearance. You can ask about clearance sale dates though or asked to be notified when new stocks arrive.
And it's best to keep all communication within ebay to ensure that nothing bogus comes out of the transaction.
And buy only from PowerSellers, these are sellers with high positive feedback and have been around ebay for long.

October 10, 2012 | Unregistered CommenterPong

Some US bought pullouts are sold on FB and ebay, I wonder about their expiration dates.

October 10, 2012 | Unregistered CommenterNin

NYXWholesalePH is good too as well as the other sites you mentioned. :)
Thank you for the great tips! I love online shopping

October 11, 2012 | Unregistered Commenterkmmyp

When it comes to anything virtual, authenticity, freshness and trustworthiness of any seller have always been the greatest challenges especially when buying affordable branded makeup brands online. First thing you need is the time to research on legit sellers that sell authentic makeup products. Make sure that before you look for seller feedback and ratings, go to the mall first and kind of review the prices there and the difference in the prices where it came from (US,UK,etc) - check in the product site. If the pricing of a local online seller seems too low then there might be an issue when it comes to where that seller gets the supplies. Of course it may be lower than the usual price range in malls but not as low as 50-70% off. Secondly, I agree with Ms Liz about checking when the makeup line has been released and how often the seller launches new arrivals for new makeup lines which ensures these are fresh. Lastly, choose only the best sellers that you have come across with and be a loyal buyer. You have been a real testimony on how authentic and fresh their products are so no need to look for so many others unless recommended by a trusted blogger such as Ms Liz! :) Sampling helps with determining which products to really buy or not as well. There are lots around already and GlamourboxPH is one of them! :)

October 11, 2012 | Unregistered CommenterJoanna

Hey, Online Shopping 101! :) hehe I used to be wary of online shopping because it requires a great deal of trust, but I found that it's really a matter of finding the reputable and trusted sellers. I find about them on reliable beauty blogs (like yours!) and like you said, look at how often they restock. Another tip for me is to make sure you've researched the products too, and never ever buy foundations or concealers which you don't know your shade for! I love shopping at Digital Traincase :) I got my charm pro travel brushes, NYX and Sleek products from them :) I've never had a problem with my transactions. Happy (online) shopping, girls!

October 11, 2012 | Unregistered CommenterDenise

DIGITAL TRAINCASE IS <3! They are very accomodating and provides great-quality as to their makeups! :)

October 11, 2012 | Unregistered CommenterMau

I think the reason why they still sell old stocks kasi mas nakakamura sila ng bili from the suppliers, therefore mas nakakamura sila ng benta sa customers and therefore na lulure nila yung mga tao to buy it. Based on experience, mas okay tlga sa ebay kasi madaling mag-leave ng feedback at madaling mag-check kung maganda ba yung quality ng mga binebenta ng store. :)

October 28, 2012 | Unregistered CommenterBeth

Hi girls!I want to buy my mom this lipstick kasi, problem is, super hirap ng stocks. It's MAC Mehr. Twice nagcheck nakami sa Greenbelt, then Trinoma. None. Laging out of stock. I came across this page and nagkataon lang na may 1 stock sila ng Mehr ngayon. I just want to know, if bumili na kayo sakanya, how are the products? Ok ba sila? It'll be my second time buying something online kaya medyo nangangapa pa :(

February 3, 2013 | Unregistered CommenterPaulina

@Paulina: I buy MAC lippies from her. From the box, she buys the stuff from Nordstrom. Sorry, my comment was a month late. Haha. Bought Mehr from her just last month. :)

March 4, 2013 | Unregistered CommenterKhristine

@Khristine Thank you!!! She has stocks na!!!! :')

March 4, 2013 | Unregistered CommenterPaulina

I've never bought makeup online and I wasn't very open toward online shopping. When I read the comments and Liz's answer though, I got curious. I'll order from Digital Traincase one of these days when I finally decide to try Ben Nye Powder.

March 5, 2013 | Unregistered CommenterMaybelle

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